Opera Philadelphia cuts all tickets to  in ‘pick your price’ model, hoping to widen audience

Opera Philadelphia cuts all tickets to $11 in ‘pick your price’ model, hoping to widen audience

Opera Philadelphia is lowering all tickets to $11 under new general director Anthony Roth Costanzo, establishing a “pick your price” model aimed at widening the company’s audience. Costanzo announced Tuesday the company has raised $7 million since June 1 when he replaced David Devan, who retired after 13 seasons. The money addressed debt and enabled…

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