Lay’s It brings to life the vibrant colors associated with these packets of chips.
In 2022, Balenciaga collaborated with Lay’s to create bags that looked like packets of chips. These debuted on the hallowed runway of the Paris Fashion Week. This year, the snack brand has teamed up with homegrown label Huemn. And the first look of the garment-heavy merchandise took place across grocery stores in Delhi in a…